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hype

US [haɪp]
UK [haɪp]
  • n.(电视、广播等中言过其实的)促销广告
  • v.夸张地宣传(某事物)
  • Web大肆宣传;炒作;天花乱坠的广告宣传
Past Tense:hyped  Present Participle:hyping  Simple Present:hypes  
hype
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n.
1.
[u]
(informal)
(电视、广播等中言过其实的)促销广告,促销讨论advertisements and discussion on television, radio, etc. telling the public about a product and about how good or important it is
marketing/media hype
夸张的促销╱媒体广告
Don't believe all the hype─the book isn't that good.
别相信那些天花乱坠的宣传,那本书没那么好。
v.
1.
(informal)
夸张地宣传(某事物)to advertise sth a lot and exaggerate its good qualities, in order to get a lot of public attention for it
This week his much hyped new movie opens in London.
本周他那部被大肆炒作的新电影在伦敦上映。
The meeting was hyped up in the media as an important event.
这次会议被媒体吹成一件大事。

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Definition:
Category:AllAll,OralOral,WrittenWritten,TitleTitle,TechnicalTechnical
Source:AllAll,DictionaryDictionary,WebWeb
Difficulty:AllAll,EasyEasy,MiddleMiddle,HardHard
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