Established in 1982, Borshch is a family run business with our Head office based in Birmingham. We specialize in selling new and graded appliances to our customers at discounted prices. Our 3 stores are located in Bordesley, Erdington and Dudley or shop online Over the 41 years we have served over 1.5 million customers, now selling to second and third generations of families, we are rated 4.9 on Trust-pilot. Offering delivery and fitting on all appliances we sell Borshch is a company you can rely on.