It wasn't as dramatic a drop as first reported, but Google has consistently lost U.S. search market share since August 2023.

Active keywords with no impressions in the past 13 months will be paused. If you re-enable them, they could be paused again ...

Embracing AI is key to smarter PPC management. Let AI do the heavy lifting on these key tasks, from keyword research to ...

Microsoft Copilot now offers AI-powered conversational support, creative asset recommendations and content generation ...

Google's search results are dominated by big brands. SEOs for smaller sites are complaining. It's like 2003 all over again.

An analysis of 1.7 million SERP positions and over 20,000 keywords across 15 markets uncovers global trends in Google’s SERPs ...

Google wants advertisers to centralize their streaming ad buys through its web-focused demand-side platform, Display & Video 360 (DV360) ...

With no need for a website or merchant center, you can now use Performance Max to drive traffic to your marketplace.

New PMax features include Customer Value mode, customer retention goal, detailed demographics, budget pacing insights and more.

Search Engine Land » PPC » Google restricts promotion of deep fake sexual content Chat with SearchBot Please note that your ...

A step-by-step guide on how to analyze and respond to Google's core algorithm updates, from assessing the impact to planning for recovery.

The first core update of 2024 finished rolling out on April 19 - this was a pretty big one but it overlapped with other big changes leading to a 45% reduction in unhelpful content.