This comes after four quarters of subdued growth in rural markets, which had declined 2-5% as consumers had been either downtrading (buying lower-priced products) or not purchasing as many goods ...

Tea brand, Tata Tea Gemini, refreshed its brand promise to align with the ethos of its target audience in Telangana state in India. Since 1978, Tata Tea Gemini had been a legacy brand loved in homes ...

Incessant rainfall and hailstorms have resulted in a 50% crop loss in the tea sector of Barak Valley, Assam. Thousands of ...

The Assam police's special operational unit has alerted immigration centres around the world for an absconding Tata Tea official. They also interrogated Tata Tea's top executives in connection ...

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive ...

Puneet Das sheds light on Tata Tea’s marketing strategy, and its focus on the nation’s art and culture. Conceptualised by Mullen Lintas, one film celebrates the multifaceted women of ...

As the scorching summer sun approaches, it's time to plan a refreshing getaway with your family. India, with its diverse landscapes and rich cultural heritage, offers an array of destinations perfect ...

Hyderabad: Tata Tea Chakra Gol d, the second largest tea brand in South India, celebrated for its rich taste in every sip, today concluded the highly anticipated Suvarna Avakasham Contest ...

Tata Consumer Products Ltd. expects India tea volumes to return to mid-single digit growth in the medium to long term.

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Munnar's tea plantation legacy and evolution of techniques around tea processing come alive at Tata Tea Museum, located in ...

Tata Tea Ltd has refuted allegations that it is funding terrorists in Assam. The company's denial comes amid questions raised over the payment of hospital bills of Pranati Deka, a United ...