The program is one way President Nicolás Maduro of Venezuela is trying portray himself and his allies as joyful, colorful ...

According to its website, Mister Softee was founded by William Conway and James Conway in 1956 in Philadelphia and now has ...

Ed Boucher was co-founder of the Pal Hop dances and recorded his first record in 1961, squeezing his bandmates from the Royal ...

New Jersey-based charity Kars4Kids appealed the court's previous decision and won, so it's now clear to use its name and ...

Maybe you first clocked it during the Super Bowl, when its “Shop Like a Billionaire” jingle aired not once, not twice, but ...

Boucher is the man who wrote the jingle, about as famous as jingles get, for Marden's back in the 1980s. One day, the man who ...

It’s also known for its distinctive Empire Today commercial featuring a catchy jingle and a character known as “Empire Man.” The first TV commercial aired in 1978, and Empire Man was a live ...

The Business Standard recently sat down with Syed Apon Ahsan, the director behind some of the most iconic TVCs in the country ...

You know the song. You might even know the words. For years, Adventureland's commercial jingle ruled the airwaves. The seconds-long song, which debuted in the mid- to late-1980s on TV and radio ...

Bush’s Baked Beans, Clif Bar and SkinnyPop are building brand loyalty through multi-channel marketing that highlight each brand’s voice and commitment to values that resonate with their target ...

When Ozempic, the diabetes drug turned questionable weight loss phenomenon, first hit the market in 2018, its ubiquitous advertisements featured a jingle based on Pilot’s 1974 hit “Magic ...

China Banking Corp. said Thursday it launched a brand refresh program and digital campaign to evolve the 103-year-old bank’s ...