As director Jerry Seinfeld notes in the Unfrosted press notes, the rest of the movie is "complete lunacy", but there are remnants of what actually happened in the story. So let's dig into the true story that inspired Unfrosted, who really created Pop-Tarts and whether any of the characters in the movie are based on real people.

Tart, the kitschy breakfast pastry that revolutionized the American breakfast in the 1960s. He funnels his awe for the product into the scattershot '60s nostalgia comedy "Unfrosted," a movie made for 8-year-olds who are also somehow 65.

While broadly based in reality, the entire movie is a put-on, a wackazoid tall tale, a comedy that uses the breakfast wars as the spin-off point for a high-camp exercise in nostalgic lunacy.