New technologies will be critical to the media landscape in 2024, converging with trends towards immersive, personalized experiences and the increased ...

Generative AI tools offer the potential to positively impact photojournalism and news video creation and production. But news professionals ...

Whether you call it search, discoverability or findability, audiences (particularly younger ones) want a better experience so that they can ...

Media companies must focus digital subscribers' lifetime value, which requires robust renewal strategies to improve retention. As media ...

Apple News has the power to increase Apple’s power over content creators and newspapers, among others. Can the DOJ's antitrust action curtail ...

It has escaped no media executive’s notice that women’s sports teams are on a rampage. However, media leaders may not be investing in coverage of women's ...

The topline: Having a comprehensive understanding of a media audience is crucial for personalization and monetization. Cloud-based analytics achieve this with flexibility and scalability. Google’s ...

The topline: We can't assume we know what's best for our audience. To transform, media companies must evolve, adapt, and truly engage with those we serve. I recently found myself reflecting on a ...