The open web stands as a testament to freedom of communication, innovation and the collective pursuit of knowledge. However, ...

Companies with lucrative data for advertisers are better off in the US, where laws are more lenient and where demand for data ...

Call it another colossal error in the long history of ad tech spoofing. Colossus SSP, a DEI-focused supply-side platform ...

And that’s because major CTV publishers are making more of their streaming inventory available programmatically in response ...

IAS had a decent Q1. Even so, frustration with the opacity of third-party ad verification providers is increasingly bubbling ...

CEO David Baszucki said advertising “will not be material this year” during the company’s Q1 earnings call on Thursday.

Smart TV makers are starting to adopt The Trade Desk's UID 2.0. Plus: Podcast advertising revenue growth slows down.

Mark Heitke has borne witness to great change in the retail media landscape over the past decade. He joined Best Buy in 2013 ...

That notion of a user agent is a “holdover from a more civilized age,” when technology was developed to serve individual ...

Congress is scrambling to pass new children’s online privacy laws by Friday. Plus: Why publishers should keep prioritizing ...

The company’s total revenue was down 1% YOY due to a decline in ad revenue across its News Media and Dow Jones publishing ...

Programmers are using their Q1 earnings reports as a dress rehearsal for their upfront pitches. Over the past two weeks, ...