Integral Ad Science had a decent Q1 – especially in comparison to its direct competitor, DoubleVerify. Total revenue for IAS, ...
Call it another colossal error in the long history of ad tech spoofing. Colossus SSP, a DEI-focused supply-side platform ...
Programmers are using their Q1 earnings reports as a dress rehearsal for their upfront pitches. Over the past two weeks, ...
Smart TV makers are starting to adopt The Trade Desk's UID 2.0. Plus: Podcast advertising revenue growth slows down.
Will data dazzle media buyers at this year’s TV upfronts? Plus: Why recent changes to Google search results have decimated ...
Warner Bros. Discovery (WBD) broke the trend of streaming publishers reporting positive gains last quarter. The studio’s ...
Congress is scrambling to pass new children’s online privacy laws by Friday. Plus: Why publishers should keep prioritizing ...
The Trade Desk delivered another smash earnings report. What’s new? The company’s total revenue in Q1 was $491 million, a 28% ...
Dotdash Meredith previewed plans for how its OpenAI partnership could enhance its digital ad business and provide incremental ...
That notion of a user agent is a “holdover from a more civilized age,” when technology was developed to serve individual ...
News orgs are still struggling to monetize with ads, if News Corp’s earnings report on Wednesday is any indication. The ...
Warner Bros. Discovery (WBD) broke the trend of streaming publishers reporting positive gains last quarter. But it’s slowly ...