The Texas Tech Red Raiders just capped off an historic season that resulted in the program's first Big 12 regular season ...

Three years ago, college athletes had zero financial leverage regarding sponsorship deals. Fast-forward to 2025, and players ...

As college football continues to evolve in the wake of the NIL era, the traditional model of recruiting, development, and ...

The ever changing landscape of college athletics has many in limbo but our latest Naysayer, we examine how NIL has its ...

The $2.8 billion House settlement will allow schools to share revenue with athletes directly. Some athletes say they have ...

Azareye’h Thomas is an American football cornerback who concluded his college career with Florida State in 2024. Thomas started his college football journey in 2022 and appeared in 11 games for ...

Friday at the WIAA's annual meeting the schools voted 293-108 to approve the proposed NIL, making Wisconsin one of more than 40 states that permit student-athletes to enter into NIL opportunities.

Why nonprofit signed NIL deal with Marquette basketball star Behind former news anchor's NIL firm Behind former news anchor's NIL firm Channel 6 anchor leaving station to start own firm Channel 6 ...

He joined UCLA on Sunday, reportedly for half the money though terms of any NIL deal were not released.Arkansas freshman quarterback Madden Iamaleava entered the portal this week not long after ...

A FedEx cargo plane experienced an engine fire prior to takeoff at the Reno-Tahoe International Airport on Thursday night, prompting a swift response from emergency services. Authorities reported ...

The Chicago White Sox have brought back their NIL program, dubbed as CHISOX Athletes. Being in the program, athlete partners will receive branding opportunities across White Sox platforms ...

But thanks to NIL in the college athletics landscape, big-name athletes like Sanders are already making money in college. The Colorado quarterback inked several NIL deals during his two-year ...