President Donald Trump gave TikTok another 90 days to find a new owner, but his decision to extend the company’s deadline for a third time won’t make it any easier for the digital giant’s competitors to force enforcement.

Under a U.S. law that went into effect Jan. 19, 2025, it is illegal for American companies to host or distribute TikTok in the country as long as it remains controlled by its Chinese owner, ByteDance.