Target is feelign the wrath of social media after the company said it would be ending its diversity goals in the wake of Trump's EOs.

Following Trump's lead, organizations including Walmart, Lowe’s and Meta have announced they would scale back their commitments to diversity, equity and inclusion programs.

Google is eliminating its goal of hiring more employees from historically underrepresented groups and reviewing some diversity, equity and inclusion programs, joining other tech giants rethinking their approach to DEI.

Google is scrapping some of its diversity hiring targets, joining a lengthening list of U.S. companies that have been abandoning or scaling back their diversity, equity and inclusion programs.

Google has become the latest big US firm to scrap its goals to recruit more workers from underrepresented groups, BBC News understands. The decision to abandon the diversity, equity, and inclusion (DEI) recruitment targets comes after the company carried out an annual review of its corporate policies.

In his first weeks as president, Trump has signed executive orders relating to DEI, including dialling back transgender protections and ending govt programmes.

Another tech company is abandoning its diversity targets. Because it's a federal contractor, providing technology services to the government through its cloud-computing arm, Google says the move is necessary to comply with Trump's executive order seeking to rid the federal government of diversity,