Nvidia CEO Jensen Huang reportedly called Washington’s export curbs on the sale of AI chips to China a “failure” that would drive Chinese rivals to speed up developing their own semiconductors.

On Tuesday, the U.S. Commerce Department's Bureau of Industry and Security published guidance warning that companies risked violating U.S. export controls by using Huawei's Ascend AI chips, the Shenzhen-based tech company's most advanced semiconductor series.

Jensen Huang said limits on the sale of advanced chips to China had galvanized the country to push ahead faster with building its own AI technologies.